The Benefits Of Good Fixed Price Seo Packages
There are many fixed price monthly SEO packages available to businesses online. Some are downright awful, others offer great value for money, and can help the business using them to achieve fantastic results on the search engine results they are looking to rank for. What should you look for in a fixed monthly package?
- An emphasis on content and content marketing.
- Social media marketing and management.
- Minimum amount of cheap bookmarking and blog commenting links. They have very little value now beyond letting Google know your site is active.
- Advertising through either direct or brokerage PPC media buys.
- Onsite seo and content management
You need to know exactly what you are going to be getting month on month, and how that internet marketing company is going to be tracking your competitors to make sure that your strategy is going to be successfully working month on month. Many agencies will take your monthly fee and do the same thing month on month, regardless of whether it is likely to work or not, or despite your competitors having adapted to your strategy and improved upon it. This makes it unwise to just hand over money monthly, with blind faith that you will get someone working at their optimum level to rank your site, especially when you are looking at prices that are under £500 per month.
A Better Way To Pay Monthly.
A more efficient way to spend your monthly marketing budget is to pay a consultant for a set number of hours to look at your situation and plan effective strategies with you in the loop. The consultant can then run through various link building and traffic gaining options with you. You can then spend on the particular “products” that you both agree to be priorities. Analytics and competitors positions can then be looked at in a lot more detail. You as a customer will also have an accurate idea as to what you are spending your money on, and what has and hasn’t been successful. You will not get that honestly from someone “managing” your monthly spend and just reporting on search engine position and traffic coming into your site. What worked successfully? Could something else have created more traffic? Is something you are spending a lot of money for month on month having the same impact six months down the line? If not would it not be better to try something else? By paying someone for their “consultancy advice” on a monthly basis, then working together with link building and traffic creation strategies you will begin to develop a far more accurate picture of your websites online status, and future potential.
How Long Should We Book A Consultancy For?
Small businesses would only need about an hour a month, and this is very affordable both as time spent and money. Medium projects where over 3 keywords are being targeted and maybe some media buying would probably require 2 – 3 hours a month. Larger projects would depend on how many keywords and what particular advertising requirements were needed. Probably best to say over 8 hours per month. These are just guidelines to allow you to understand how you could benefit from a more transparent fixed price monthly SEO service. You should know what your money is being spent on and why it is being spent there, even if that is for 1 or 2 hours a month for smaller projects. By utilizing this more transparent approach you will be making your marketing agency far more accountable for how your money is spent, and more likely to recommend strategies that will succeed and help beat your competitors in the rankings online.
Dan Vassiliou is CEO of www.fixedpriceseo.org , and has been involved in internet marketing for over 12 years now. You can contact him through the above link to discuss any fixed price Seo queries that you may have. He will be happy to help you find a solution.